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Wednesday, November 16, 2016

Click-worthy content: Mobile hospital SEO

Best practices for search engine optimization (SEO) are always changing. This week our top story covers a major shift in SEO—Google's move to a mobile-first index.

We've also got helpful links about accelerated mobile pages (AMP) as well as tips that will help you master Google Search Console.

Happy reading!

Hospital SEO: Google goes mobile-first

FAQ: All About the Google Mobile-First Index (Search Engine Land)

As we first reported in late October, Google is moving from a desktop index of websites to a mobile index. Here are answers to some commonly asked questions about the update based on what Google has announced so far.

Does your healthcare website need AMP?

Understanding Google's AMP, a Year Later (Authority Labs)

AMP isn't currently the right solution for every page on your hospital's mobile website, but there are places where it makes sense. This article can help you learn more about AMP. You can also find additional information in this click-worthy post from October. If you'd like advice about where your website might benefit from AMP, give us a shout.

A great source of search data for your hospital website

How to Manage Your Google Search Console Like a Pro (MarketingProfs)

Google Search Console is a free tool that has a wealth of valuable information about your hospital's website. This guide is a great overview of what you'll find in the console and how to use it. One of our favorite things about the search console is that you can index new pages (like blog posts) quickly by submitting them as soon as you publish them.

If you have questions about setting up or using Google Search Console, Coffey can help. Call us at 888.805.9101.


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