The Coffey Blog

Your questions answered: How can I measure social media ROI?

Find out how to measure true return on investment on your healthcare social media strategy. Learn about one set of metrics that might not be useful to track.

Posted on: Monday, March 26, 2018
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Healthcare marketing tips from Engage 2018

Social media, website design, e-newsletter marketing and search engine optimization are all covered in this healthcare marketing blog post.

Posted on: Monday, March 19, 2018
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Healthcare SEO: Is your website ready for voice search?

Find out the basics of voice search SEO and learn what you can do to make sure your website ranks.

Posted on: Monday, March 12, 2018
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Play the name game: 5 things to keep in mind when naming your healthcare publication

The right title could make your member publication compelling. And that could make more readers read the words you write. Here's how to get the right name.

Posted on: Monday, March 5, 2018
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Four ways to scope out the competition—and improve your healthcare marketing

A competitive analysis can help you understand what's working in your market and where opportunities exist. Find out how to do it.

Posted on: Monday, February 26, 2018
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