SEO help whenever you need it
Do you have service lines that could use an organic search boost? Do you have stakeholders telling you they don't see your site when they Google a certain term? Coffey can help.
We have three on-demand search engine optimization (SEO) services that are designed to fit smaller-sized projects. We want you to have the flexibility to optimize specific service lines without the commitment of a full website audit—though we offer those too!
Here's a look at our on-demand services.
Keyword research (KWR)
You can use this data to create and optimize content on your health care website. This is a good option if you know you need content help and are going to do the writing and editing in-house.
What you get:
- Information about how often people in your community search for terms related to your topic.
- Details about where you rank for searches in your community.
- Recommendations for search terms to prioritize in your content.
Opportunity analysis
This is a deeper dive that includes data from your website and additional analysis. It's a good option if you aren't sure how well your content is performing or what next steps to take to improve it.
What you get:
- Keyword research.
- Data showing how your content about the topic is performing right now.
- Customized recommendations for improving performance.
- A meeting with our team to discuss the analysis.
Content creation
In addition to finding opportunities for you, Coffey's team can develop or optimize content that will help improve your search performance. Content creation is a great way to follow up on the opportunity analysis, but it can also happen without that step.
What you get:
- Keyword research.
- One interview with your subject matter experts (you can include multiple people in the interview or purchase additional interviews if needed).
- Custom content (writing, editing and proofreading) that is optimized for high-value searches done in your community.
- Two rounds of revisions.
- Content loaded to your website (if we host it).
Let's get started! Contact your Project Coordinator for details or to get started on a project.