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Publication services

Publications and direct mail

In a world where the digital space is crowded, print can be a disrupter and help you stand out in a less competitive environment—the mailbox.

Direct mail is a vital part of a healthcare marketing plan, and a well-designed, engaging piece will provide a consistent reminder of your key marketing messages. With direct mail, you can reach specific healthcare consumer groups where they live, with messaging specifically designed for them.

Often, digital and print can seem like two very different animals. But direct mail should be built into any fully integrated campaign. It maximizes your reach, meets the consumer where they are, and helps keep healthcare consumers healthier and happier for longer.

Coffey specializes in the development and execution of custom newsletters, magazines, Medicare and Medicaid materials, and postcards. From editorial planning to the mailbox, we've been doing direct mail work exclusively for healthcare clients since 1983.

What you can expect from Coffey

  • Custom publications and direct mail.
  • Publication audits.
  • Annual reports.
  • Distribution and data security.
  • Editorial planning.
  • HIPAA-compliant printing and mailing facilities.
  • New mover campaigns.
  • Digital publications and microsites.
  • Trackable phone numbers.
  • List management/targeting.
  • Reader surveys.

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